Social Media: the Key to Promoting Greener Living?

We can unite and act as one through the immense power of the internet and we have the tools to be completely transparent in our actions. Social media needs to be utilised for sharing useful information to people in a grand movement to change the small things in people’s lives that can make the big difference. Too many people are still influenced by traditional news outlets that are heavily influenced by politicians, and fail to give unbiased accounts of key issues.

Public opinion on genetically modified organisms is just one example. From where I’m sitting they are a crucial addition to our solutions for global food shortages with very little risk, huge nutritional benefits and greater crops yields. All crops are genetically modified from their ancestral wild types, the only difference is that we can now make specific desirable changes without having to perform years of trial and error selective breeding. GMO’s are no different to other crops or livestock, they are simply derived from a more efficient selection method. Yet the UK and EU still ban them, despite years of evidence proving their worth! Clearly there are far too many barriers in the way of making any sort of meaningful changes in political systems worldwide; if a consensus has been reached in the scientific community there should not be hurdles and endless bullshit standing in the way of change. Similarly for climate change, the damage we have done (and continue to do) requires us to act quickly else catastrophic extreme weather is only going to become a more regular occurrence. Yet as a global community we are infuriatingly sluggish and flakey when it comes to committing to ambitious, essential carbon emission targets.

Humans are one of the most social animals on this planet and have possibly the most complicated language system ever seen. This facilitated our huge cooperative childcare as well as food gathering, hunting and sharing. We must use this ability to communicate on enormous scales, now enhanced by the internet, to connect and act as one in order to live sustainably on planet Earth. If we don’t make some radical changes in the very near future then we will simply drive ourselves extinct, along with the majority of all life on Earth.

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One thought on “Social Media: the Key to Promoting Greener Living?

  1. The problem is that public interest is more oriented towards mindless videos and nut jobs spouting utter nonsense than it is to thoughtful sources of real information. It’s just possible that social media will contribute more to our downfall than to our uplift.

    It certainly has the power to do either, but I’ve been online since the mid-1980s, and what I’ve seen over time concerns me greatly.

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